Communication
“Any act by which one person gives to or receives from another person information about that person’s needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, it may involve conventional or unconventional signals, may take linguistic or non-linguistic forms, and may occur through spoken or other modes.”
Or in simple words;
Communication is the exchange of ideas, opinions and information through written or spoken words, symbols or actions.
Communication is a dialogue, not a monologue. In fact, communication is more concerned with a dual listening process. For communication to be effective, the message must mean the same thing to both the sender and the receiver.
Business Communication
Business Communication is any communication used to promote a product, service, or organization – with the objective of making sale.
In business communication, message is conveyed through various channels of communication including internet, print (publications), radio, television, outdoor, and word of mouth.
In business, communication is considered core among business, interpersonal skills and etiquette.
Historical Background
Thousands years ago, people use to communicate orally. Greeks use a phonetic alphabet written from left to right. After that, many books appeared on written communication principles. In a result of this, Greek started her very first library.
When communism was ruling China, communication had become the biggest challenge within the vast government as well as between government and people. 1st in China and then in Rome postal service was launched. After that paper and printing press was invented in china that made communication easier.
Hence, today’s principles of communications are founded on a mixture of ancient oral and written traditions.
Organization
The arrangements between individuals and groups in human society that structure relationships and activities (Business, Political, Religious or social).
In other words,
A group of people identified by shared interests or purpose, for example, a “Bank”.
Lifeblood of an Organization
Communication is the lifeblood of an organization. If we could somehow remove communication flows from an organization, we would not have an organization.
It is needed for:
- Exchanging information
- Exchanging options
- Making plans and proposals
- Reaching agreement
- Executing decisions
- Sending and fulfilling orders
- Conducting sales
When communication stops, organized activity ceases to exist. Individual uncoordinated activity returns in an organization. So, Communication in an organization, is as vital as blood for life.
Types of Business Communication
There are two types of business communication in an organization:
- Internal Communication
- External Communication
-
Internal Communication
- Exchange information
- Offer ideas
- Express enthusiasm
- Achieve job satisfaction
- Provide feedback
- Transmit vital information
- Give instructions
- Encourage 2-way discussion
- Announce decisions
- Seek cooperation
- Provide motivation
- Boost morale
- Increase efficiency
- Obtain feedback
- Solving problems
- Accomplishing tasks
- Improving teamwork
- Building goodwill
- Boosting efficiency
-
External Communication
- Sales volume
- Public credibility
- Operational efficiency
- Company profits
- Overall performancee
- Public goodwill
- Corporate image
- Organizational goals
- Customer satisfaction
Communication within an organization is called “Internal Communication”.
It includes all communication within an organization. It may be informal or a formal function or department providing communication in various forms to employees.
Effective internal communication is a vital mean of addressing organizational concerns. Good communication may help to increase job satisfaction, safety, productivity, and profits and decrease grievances and turnover.
Under Internal Business Communication types there come;
a) Upward Communication
b) Downward Communication
c) Horizontal/Literal communication
a) Upward Communication
Upward communication is the flow of information from subordinates to superiors, or from employees to management. Without upward communication, management works in a vacuum, not knowing if messages have been received properly, or if other problems exist in the organization.
By definition, communication is a two-way affair. Yet for effective two-way organizational communication to occur, it must begin from the bottom.
Upward Communication is a mean for staff to:
b) Downward Communication
Information flowing from the top of the organizational management hierarchy and telling people in the organization what is important (mission) and what is valued (policies).
Downward communication generally provides enabling information – which allows a subordinate to do something.
e.g.: Instructions on how to do a task.
Downward communication comes after upward communications have been successfully established. This type of communication is needed in an organization to:
Both Downward & Upward Communications are collectively called “Vertical Communication”
c) Horizontal/Literal communication
Horizontal communication normally involves coordinating information, and allows people with the same or similar rank in an organization to cooperate or collaborate. Communication among employees at the same level is crucial for the accomplishment of work.Horizontal Communication is essential for:
Communication with people outside the company is called “external communication”. Supervisors communicate with sources outside the organization, such as vendors and customers.
It leads to better;
It should improve
Ultimately, it helps to achieve
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December 30th, 2009 at 5:20 pm
It was very helpful to make my assignment with this blog post. Thank you very much for sharing with us.
December 17th, 2009 at 9:38 am
I m student of MBA.I need notes on business communication
thanx
December 15th, 2009 at 5:52 am
In a word extra-ordinary
December 13th, 2009 at 10:26 am
Really very useful and easy to understand notes
December 10th, 2009 at 12:48 pm
Assalm-o-Alikum,,
I’m Student of MBA Finance and i need some short notes about b.comunication,,
December 9th, 2009 at 9:08 pm
I am student of MBA.This information of business communication very well.
December 5th, 2009 at 11:43 am
hello dear students i m student of mba n i need some notes about business comunication in detail.
November 25th, 2009 at 3:55 pm
these notes are not enough as i want detail.
November 23rd, 2009 at 7:22 pm
the notes are very easy and puples can learn easily about business communication as i learnt a lot.
November 18th, 2009 at 5:31 pm
i completed my assignment.
THANKS ALOT
4 sharing
November 14th, 2009 at 2:44 pm
Thanks.
It is very helpfull. i m very happy bcoz my assignment is complete. THANK U SOOOOOOO MUCH
November 5th, 2009 at 11:30 pm
Thanks for providing good information about business comunication.Its very useful and help us to improve our business comunication.
October 22nd, 2009 at 7:08 pm
hello dear friends i m a student of M.com & i want notes of economics for class M.com so plzz help me i shall thankfull to u .
October 19th, 2009 at 1:57 pm
thanks for providing me such good information its help me to enhans my commnication skills ina better way
October 14th, 2009 at 7:01 pm
really good information provided about business communication… it worth reading
October 13th, 2009 at 11:18 pm
i want notes of BCR for class b.com2 so plzz help me by sending notes of BCR i shall thankfull to u .
October 11th, 2009 at 8:30 pm
About business communication types check this link http://notesdesk.com/notes/bus.....unication/
October 11th, 2009 at 2:48 pm
i want answer of what are the advantage and disadvantage of of verbal and non verbal communication?
October 9th, 2009 at 2:42 am
Check this if you find here http://notesdesk.com/
October 8th, 2009 at 6:00 pm
sidramin
salam
iam doing my MBA i will be thank full if you provide me note of B.C 1 hopeing for reply
Thanks
October 7th, 2009 at 10:12 pm
i have just started my mba..and its really good and informative for me..thanksss
October 6th, 2009 at 1:59 pm
Salam
i m student of EMBA ur notes r really very good it will benificial for me i want to pay bundle of thanx.keep it up
October 5th, 2009 at 1:18 pm
it is superb.puple can understand easily this b.c.notes
October 5th, 2009 at 12:13 pm
It realy very good.this is my first read about the business communication.and very useful.Thank you
September 19th, 2009 at 3:50 pm
it is very benifical web thank for business communication notes
September 13th, 2009 at 7:41 pm
All the notes are very useful. Thanks
September 9th, 2009 at 10:00 am
hello dear, ur notes are realy superb, actualy today it was my first class of business communication, n i realy gained alot from ur notes,.,.,
September 8th, 2009 at 10:40 pm
i need notes for the assignment of buisness report
Q 1 The profit of a manufacturing industry are on the download trendfor the last three years,although sales have been steady.the management is anxious to find out the reason and measures to arrest (stop)the decline. me asked to investigate and report.
(1)Outline of the report
(2)Text body
(a)Investigation
(b)Selling
(3)Terminal section
(A)Conclusion
(B)Recomendation
August 24th, 2009 at 10:18 pm
hey me Qasim Razzaq from shahdra lahore i really appreciate your notes here that i have got to solve my assignment
its really funtastic moment for me because before getting this i was eager to solves my assignmenat about this topic
thnks really thanks
July 21st, 2009 at 9:48 pm
Try this http://notesdesk.com/category/.....nications/
July 21st, 2009 at 11:01 am
I m student of MBA.I need notes on business communication
June 9th, 2009 at 10:15 am
I am a student of CA. I am in module C now. Can you please help me learning concept about feedback and its importance in communication cycle..???
June 3rd, 2009 at 10:56 pm
thanxxxxxxxxxxxxxxxxxxxxxx alot
May 6th, 2009 at 8:40 am
This is very useful for my exam.. thank you…
April 18th, 2009 at 11:25 pm
wow
it was really helpful to me
thanks a lot
April 18th, 2009 at 2:50 am
1. WHY DO WE SAY THAT BUSINESS COMMUNICATION IS A TWO WAY PROCESS?
2. WRITE SHORT NOTE ON THE FOLLOWING:
DOWNWARD COMMUNICATION
DIAGONAL COMMUNICATION
HORIZONTAL COMMUNICATION
March 30th, 2009 at 11:59 pm
i have a question regarding formal communication. i want this answer to be answered tomorrow only because i have an assignment to submit.The question is:
It is a well acknowledge fact that all forms of External and internal written Business communication have an inherently formal and impersonal style which do not necessarily reflect the personal characteristics of the individuals responsible for the communication. Give six reasons why this style is strictly adopted in large and complex business organizations..
March 28th, 2009 at 9:45 pm
first of all i am very thankful to you for providing me such useful information. i am a student of mba and serching about my topics and this link gave me all the information which i neede. thanks a loat.
February 27th, 2009 at 11:47 pm
@ Suraj Prakash
Thanks for comments,
Complete list of posts about Business Communication/Career is here: http://www.rizwanashraf.com/ca.....unication/
In future when i write more on Business Communication, i will publish here, Thanks.
February 27th, 2009 at 11:59 am
I am a professor of Management teaching management subjects to post graduate students of Management. I have liked these notes on Business Communication & have recommended to my students to study & take advantage of this. I would very much appreciate if you could send me a complete set of notes on this as well as other management subjects for the benefits of my students.
Thanks
S.P.Batra
February 21st, 2009 at 10:05 pm
easily to keep in mind because of numbering
January 8th, 2009 at 5:17 pm
thank u very much for postin it…it will really help me in ma assignment…
November 26th, 2008 at 2:46 am
what topics do u need sandeep!
November 15th, 2008 at 11:48 pm
I am persuing MBA.i need notes on business communication.
October 12th, 2008 at 9:20 pm
Am a auniversity student doing information technology and i would like you to help me send the definition of upward,downward,horizontal and diagonal communications to me via my e-mail adress below
aliamiketonnytonny@yahoo.ca
thanks
June 26th, 2008 at 12:21 pm
easy english notes send me of MBA every subject especialy BCRW.
Thanks
Irfan
May 26th, 2008 at 3:54 pm
I am an English Language teacher and have done some commercial correspondence courses. I want to do something in this field also. So I want help, what should I do in the early classes of Communication and how should I carry on.
Regards
February 15th, 2008 at 3:43 am
Material is good just because you people are reading it.
Thanks for your visit
and keep checking the updates
February 4th, 2008 at 2:31 am
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Jason Rakowski
February 4th, 2008 at 2:26 am
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- Sue.